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.....Worst Ad Ideas Ever: Written By Marion
Written 1-24-04


We've all suffered through this: You're watching your favorite t.v. show, when it cuts to commercial after commercial, sometimes even playing the same one multiple times in one commercial break. Well lately, I've been noticing that the producers of such commercials are really starting to get ridiculous in their ad campaigns. I'm talking about ads that glorify violence, crime, and stupidity among other things. So today, I'd like to take a look at some of the all time worst ad campaigns ever.

Geico
Their latest campaign is based on the idea that saving 15% over other companies is more important than anything else in the world......ANYTHING else. Such spots that they've run have included prison inmates and erupiting volcanoes being disregarded for "savings of 15%". Seeing as how Geico doesn't look like it's planning on ending the run of these spots anytime soon, i'd suggest you all look for this commercial to be showing up during this year's Superbowl:


OJ: I've got good news honey
Nicole: You're NOT gonna kill me?
OJ: No, I just saved a bunch of money on my car insurance!

They also had a series involving a Gecko that would get tons of calls from people trying to call Geico. There's nothing better than a company publicly admitting that it thinks its customers are too stupid to read the proper number.

Subway
First came Jared. Now that they've realized everyone's hated him since the first ads ran, a new campaign's been launched. This one, reminds us that it's ok to be violent, eat like a pig, and pretty much be an all around asshole as long as you eat Subway for lunch! One commercial has a doctor falsely telling his patient he's got bad news, while another has a man tackling an elderly man, with these actions being explained away with the simple phrase "It's ok, I had Subway for lunch!". I'm eagerly anticipating the premiere of this next one, which would benefit all parties involved:


OK guys, you got me. I did molest those children....but it's ok, I had Subway for lunch!

This campaign reminds me of a well known series that were aired years ago, which is perfect for my next entry.

Mentos
Their campaign was very similar to the recent Subway one. In it, the characters could do basically anything they want, and just blow it off with a cheesy smile and flash of a pack of Mentos. The less said about it, the better.


Comedy Central
Somehow, even Comedy Central has gotten in with the gimmick-y, stupid advertising as well. Their recent ads have been focusing on spotlighting real people, generally who are screw-ups and failures in life. The average ad is "This is Robert Sharp. He spent his life savings trying to become a doctor. So far, he's failed out of medical school twice, and killed 3 people in surgery. While he may not know he difference between a heart and a kidney, he doesn't let that stop him. Robert Sharp: He's one of ours!". Is that really the way to go with your advertising? Is it really a good idea to claim that only brain dead retards watch your network? Who cares? These people are obviously too stupid to know or care anyway!


He may not know how to presidentiate, but He's one of ours!


Truth
Quite possibly, the most aggrevating ad series' EVER! In there commercials, random asshole teens run around spouting skewed facts and using shock tactics to scare people into quitting smoking. I actually know people that have started smoking just to spite these fuckers. They also seem to ignore the fact that people CHOOSE to smoke, and that no one in their right mind is unaware that cigarettes AREN'T good for you. the Truth commercials have no accountability or consequences for smokers' actions. It'd be nice if every protest group could get away with this:



Every day, McDonald's Chicken McNuggets kill hundreds of innocent chickens. Still think McNuggets are McHarmless?

Lugz
The Lugz Driving Shoe. That is all.


Marion

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